Short answer: To start a sunglasses shop you need a location with walking traffic, a first range chosen for the customers who pass by, display fixtures that show every pair, and a wholesale supplier who lets you mix models and colours. This guide takes the steps in order.
Last updated: 5 November 2026. By Prakaash Eyewear Pvt. Ltd., an eyewear manufacturer and exporter in Mumbai, India, in business since 1978.
A shop near a school or college sells to students and kids. A shop in a mall or on a tourist route sells to fashion-minded buyers. An optician’s counter sells to people who already wear glasses. Your customer decides your range and your price points.
Mix the shapes that always sell (aviator, wayfarer, round and sport) with a few fashion shapes. Keep both adult and kids models if families visit your area. It is better to buy several colours of the models you believe in than one colour of many models, because a shopper chooses between colours of the same shape.
A sunglasses shop sells what customers can see and try. You need wall or counter display for every pair, a mirror and a place to put the cases. We supply display metal rods (wall-mounted, with or without lock), counter display trays and mirror stands. See eyewear accessories.
Our wholesale sunglasses range, Salvador Sunglasses, has more than 1,100 adult and kids models in many colours, made in our own factory. The terms are simple: